EU Projects

Project co-financed by the European Union under the European Regional Development Fund Program
Operational Eastern Poland 2014-2020.
Priority I Enterprise Eastern Poland

Measure 1.4 Formula for competition
Stage 1

Project implementation period: 01/05/2016 – 31/10/2016.
Total value of the Project: PLN 122 385.00.
Amount of EU co-financing: PLN 84,575.00.

The main goal of the project

Increasing the potential of AVANT PORCELITE FACTORY JERZY BUJANOWICZ by using the design process.

Detailed goals of the project

1. Conducting a design audit and defining design problems regarding, among others: the company’s offer, organizational structure, communication processes, marketing strategy, business model, customer and competition characteristics as well as market trends.
2. Development of a design strategy containing recommendations for further detailed actions along with an initial cost estimate.

Planned project effects

Property:
1. Defining design problems in the enterprise regarding:
– offered products as well as plans related to expanding the range,
– introducing products to new markets,
– marketing strategy of the company,
– contacts with clients.
2. Determining the importance and hierarchy of importance of each of the identified problems, indicating priority issues that require urgent solution.
3. Indication of the possibilities to solve the above problems, prioritizing those with the greatest potential on the market.
4. The Applicant’s products stand out from the competition offer, adaptation of the products to customer requirements and market niches.
5. Increased brand recognition of the company and increase in sales.

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Project co-financed by the European Union under the European Regional Development Fund Operational Program Eastern Poland 2014-2020.
Priority I Enterprise Eastern Poland
Measure 1.4 Formula for competition
II stage

Project implementation period: 01/03/2018 – 30/04/2019.

Total value of the Project: PLN 3,510,666.00.

Amount of EU co-financing: PLN 1,923,620.00.

The main goal of the project

The overall goal of the project is to increase the competitiveness of the Avant Porcelain Factory by using design as a source of innovation.

Detailed goals of the project

1. Implementation of ORGANIZATIONAL innovation: development of the Avant Technology Book, implementation of the CRM system.
2. Implementation of MARKETING innovation: development of comprehensive and coherent visual communication
3. Implementing PRODUCT innovations, including:
a) An innovative mug with a sentimental cut with unique features, a reference to emotions, the past and related “Polish vintage” values.
b) Innovative ceramic mug + other material, e.g. porcelite with cork, wood, resin, silicone, concrete and others.
c) An innovative mug made of colored mass – the “PREMIUM” product in the company’s offer.
d) Production of the product from raw materials from ceramic waste – “reused”
4. The increase in the company’s revenues, including from export activities.
5. Acquiring new, foreign markets.

Planned project effects

Property:
– Purchase of fixed assets other than real estate related to the implementation of product innovation,
– Purchase of consultancy services related to the implementation of design strategy;
– Acquisition of intangible assets (intellectual property rights) related to the implementation of product innovation;
– Launching innovative products on the market.

financial:
– Increase in revenues.
– Reduction of production costs for new products.
– Profit optimization.

Other:
– Initiating activities related to professional industrial design in the company.
– Increased Avant competitiveness through the use of design. – Improved internal and external communication.
– Adaptation of the product offer to the needs of customers.
– Permanent strengthening of market position.

The project is co-financed by the European Regional Development Fund under the REGIONAL OPERATIONAL PROGRAM OF THE LUBELSKIE VOIVODESHIP for the years 2014-2020

Project goal

Obtaining electricity from a renewable source.

beneficiary

AVANT Porcelite Factory Jerzy Bujanowicz.